Blog

What makes shoppers come back for more? When running an online store, it’s the level of customer experience. Every contact point throughout your shopper’s journey helps build a certain impression of you. Since order confirmation emails and invoices are typically...
Continue reading

If shopping was a sport, then Black Friday would be the Superbowl. You train your hardest all year, optimizing your site and creating the best damn marketing plan out there, all for a crack at making some of the $3.34 billion...
Continue reading

Personalization is everything right now for ecommerce shops. When your customer feels like you know them and understand what they want, they are more likely to buy from you again (and more often). In fact, an Accenture report says personalization increases the likelihood...
Continue reading

An online shopper comes to your site, adds a product to their cart and completes a purchase. So you thank them for the order placed and go about acquiring another customer. Although, what if we said that by optimizing your...
Continue reading

Introduction We’ve witnessed a steady increase in online shopping for years now, with 2020 emboldening its immediate value for B2C and B2B eCommerce companies worldwide. We’ve seen brick and mortar retail locations forced to close, while many consumers are spending...
Continue reading